The teacher will teach the lesson with the aid of: TOPIC: Advantages and Disadvantages of Computer Networkīy the end of the lesson, the pupils should have attained the following objectives (cognitive, affective and psychomotor) and be able to:Ĭonnecting two or computer systems together. Unsatisfied customers may spread negative piece of information about the brand in society.PREVIOUS LESSON – SKETCHING COMPUTER NETWORK There may be chances of new clients being overlooked by brand in a hoard to satisfy its existing customers.
Business get better support from its customers in its hard times that ensure its long-term continuity. Loyal customers are more forgiving and they support their brand even if they get a poor service experience. Loyal customers are more forgiving: Another major advantage of customer retention is that it enables in getting better co-operation from people.Customer don’t go for much analysis and comparison of brand products while making purchase decisions if they are assured of its quality. Once people are satisfied with the services of particular brand they like to explore more of its stuff. Easy up-selling and cross-selling: Business find it easier in up-selling and cross-selling its products to group of loyal customers.Peoples get attracted toward brand easily through referral of their friends and relatives despite various online and mobile marketing. Loyal customers serve as an important source of new business as they bring in large number of customers by referring them brand products. More word of mouth referrals: Customer retention enable companies in getting large amount of referrals easily.However, every company need to be cautious while raising their prices as end goal is lifetime revenue not just today’s revenue. Loyal customers do tend to shift frequently even if their brand raise price, they continue for long. These customers make more frequent purchases and spend large in every transaction with their brand. Loyal customers yield higher profits: Companies are able to yield higher profits by maintaining loyal customers.Several kinds of research have been conducted in the past which has favored retention over the acquisition process. Customer retention is five times more economical than the acquisition process and thereby a most cost-effective method of maintaining a customer base. Cheaper than Acquisition: Foremost advantage of customer retention for every organization is that saves the cost involved in acquiring new customers.